Only human clicks count
Hook's phishing simulation results count people, not email security tools. Every open and click is classed as human, scanner, automated or unverified, and only human activity moves your numbers. Scanner hits are never deleted: they stay on each person's timeline, marked as not counted, so you can check every number yourself.
A link scanner isn't a person
Email security tools open messages and follow links to check them, often seconds after delivery. Counted as people, those hits make a click rate look worse than it is, and they send follow-up training to people who never clicked anything. A number you can't explain is a number leadership stops trusting.
Every hit gets a label
Simulation links run through a host Hook owns. Each open and click is classed as human, scanner, automated or unverified. Only human activity credits a person, so your click rate reflects behavior, not infrastructure.
Every rate says what it's out of
The click rate reads as people who clicked out of people who received it, for example "12 of 50 people who received it." A funnel from Sent through Opened, Clicked, Landed and Engaged shows where each stage drops off; select a stage to filter the list of people to that stage.
One person, counted once
People are counted from the first time they open, click, reach the teaching page or engage with a red flag. If a scanner also hit their link, that hit stays on their row, marked "not counted."
Check any hit's details
Open a person to see each event with its time, network and device. The IP address and user agent sit under Technical details, so anyone who questions a result can see exactly why it was counted or set aside.
A record built to be checked
Every hit is written to an append-only record; nothing is edited after the fact. Export the list to CSV at any time, filtered the way you're viewing it.
Why honest numbers matter
A click rate is only useful if you can defend it. When an executive asks why the whole finance team "clicked" within a minute of delivery, "it was probably a scanner" isn't an answer anyone trusts. Hook's results let you show the event, its network and its device, and explain why it was or wasn't counted.
That keeps follow-up focused on the people who need it, keeps leadership confident in the program, and keeps the trend line honest from month to month, so a drop in clicks reflects a change in behavior rather than a change in your mail filters. Pair it with Direct Delivery, which places simulations in the mailbox instead of sending them across the public mail path.
Bot-Free Results questions
Email security tools often open messages and follow links to scan them. If those hits are counted as people, the click rate inflates.
No. They stay on the person's timeline, marked as not counted.
Every hit is classed as human, scanner, automated or unverified. Only human activity counts toward results.
Yes. Each event on a person's timeline shows its time, network and device, with the IP address and user agent under Technical details.
Yes. Export CSV gives you every person matching your current filters.
Report on people, not scanners.
See how Hook separates human clicks from scanner hits on a live account.