Phishing simulation
What is phishing simulation?
A controlled, safe phishing email sent to your own people so they can practise recognising a real one.
In more detail
The message mimics a genuine attack pattern but leads somewhere harmless. What happens after the click matters more than the click itself: a well-designed simulation turns the moment into coaching rather than a mark against someone.
Why it matters
Reading about phishing builds recognition. Meeting one in your own inbox builds the reflex.
Hook Security’s position
Hook says simulation, never test. A test implies pass and fail, and blamed people hide mistakes — which is the single most expensive behavior in an incident.
Related terms
A pre-built simulated phishing email that mimics a specific attack type, such as credential harvesting, business email compromise or brand impersonation.
An approach to phishing simulation that responds to a click with a private, educational moment rather than public embarrassment.
Targeted training that fires automatically when someone clicks a simulated phishing email, matched to the specific attack type they encountered.
The percentage of people who reported a suspicious message rather than ignoring or clicking it.
Vocabulary is the easy part. Behavior is the job.
Thirty minutes, a live account, and a straight answer about where your people actually stand.